PROJECTS

SpotifyU Advertising Campaign

In my Advertising and Media Management course, I was assigned a project in which I was to create an advertising plan for a company. I chose Spotify and decided to rebrand their student subscription service to create SpotifyU which aims to enhance the student experience both scholarly and socially by implementing exclusive features that encourage student interaction through music while also promoting wellness and personal development. Spotify's main source of revenue comes from their subscription service and more than half of their users are under the age of 35 which is why I chose to target the student subscription service specifically!

View SpotifyU Campaign

LACROSSE FUNDRAISER T-SHIRTS

In high school, I was given the opportunity to design shirts to fundraise for the Ridley High School Men's Lacrosse Team. These shirts were created for St. Patrick's Day and raised a total of $4,000+ in sales.

BLUE HEN MARKETING CLUB EVENT FLYER

Instagram Story design that I created to promote an upcoming event for the Blue Hen Marketing Club.

ENTERTAINMENT MARKETING GAME

A project that I was assigned required me to create a design for a game incorporating the entertainment industry. I created the packaging for a PlayStation game called "Celebrity Olympic Summer Games"

RELEVANT PROJECTS

Exec Wrapped Video

LACROSSE FUNDRAISER T-SHIRTS

BLUE HEN MARKETING CLUB EVENT FLYER

ENTERTAINMENT MARKETING GAME